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Underfloor heating trade accounts: how installers buy UFH supplies at trade prices

How underfloor heating trade accounts work for installers and builders: who can apply, how much you save, how approval works and what a good UFH trade account should give you.

12 November 2026 · 5 min read

5 min read

Short answer: A trade account lets installers and builders buy underfloor heating supplies at trade prices instead of public prices. At MaxHeatUFH the account is free, you apply while creating your account, and approval usually takes under 24 hours. Once approved, you log in with your email and your trade price shows on every product, ex VAT, with VAT added at checkout and on the invoice.

If you fit underfloor heating more than once or twice a year, paying public prices for pipe, manifolds, pump packs and fittings adds up fast. A trade account fixes that, and a good one also makes quoting, reordering and keeping track of invoices easier.

This guide explains how UFH trade accounts work, what to look for, and how the trade account at MaxHeatUFH, a UK underfloor heating supplier based in Cheshire, works in practice.

Who can open an underfloor heating trade account?

Trade accounts are for people who buy for work: plumbing and heating engineers, UFH installers, electricians fitting electric underfloor heating, builders, developers and contractors. At MaxHeatUFH you choose your trade and add your business details when you apply, and we check them before switching on trade prices.

Homeowners and self-builders do not need a trade account. You can buy supply only at public prices, or ask for supply and install through one of our vetted, approved installers on the installation quote page.

How much can a trade account save?

It depends on the product, but the gap is real. Here is one example from our own price list:

Product Public price Trade price Saving
Copper M-Press Female Straight 54mm x 2", box £643.33 ex VAT £494.87 ex VAT £148.46 ex VAT

Across a whole-house job, with pipe, a manifold, a pump pack, controls and the floor system, trade pricing makes a noticeable difference to your margin.

How do I apply for a trade account?

  1. Go to trade accounts and choose Create your trade account.
  2. Enter your email. We send a one-time code, so there is no password to remember.
  3. Choose your trade.
  4. Add your business details.

We usually approve trade accounts within 24 hours. After that, log in with the same email and trade prices appear across the whole site. Any quotes you saved in MaxHeatUFH ProLoop switch to your trade prices as soon as you are approved.

What should a good UFH trade account give you?

What to look for Why it matters At MaxHeatUFH
Trade price on every product You should not have to ask for a quote on each line. Your trade price shows on every product as soon as you log in.
Clear VAT You need ex VAT prices to quote your customer. Trade prices are shown ex VAT. VAT is added at checkout and shown on your invoice.
A whole system in one order One delivery, and parts that fit together. Water and electric UFH, controls and plumbing fittings from one UK underfloor heating supplier.
Fast delivery Jobs are booked around deliveries. Order by 12pm, Monday to Friday, for next working day delivery to the UK mainland. Some Highlands and islands postcodes take 2 to 4 working days.
Design help Loop counts and manifold sizes decide the order. Design your UFH system yourself in 3 minutes with MaxHeatUFH ProLoop and get an instant quick design and quote.
Paperwork in one place Invoices for your accounts and your customers. Every order and invoice is in your account, with quick reordering.
Customer-ready packs You want to send your customer something professional. Branded design packs, or a customer pack at your own price.

Is a trade account free?

Yes. A MaxHeatUFH trade account is free to open.

Can I quote my customers from a trade account?

Yes. Design the job in ProLoop, save the quote, and once you are approved it shows your trade prices. You can then send your customer a design pack at your own price, so your margin stays your business.

Design your UFH system yourself in 3 minutes with MaxHeatUFH ProLoop and get an instant quick design and quote. Open a free trade account

Frequently asked questions

How long does trade account approval take?

We usually approve trade accounts within 24 hours.

Are trade prices shown with or without VAT?

Trade prices are shown ex VAT. VAT is added at checkout and shown on your invoice.

How do I log in to my trade account?

Use Trade log in and enter your email. We send you a one-time code, so there is no password to remember.

Can I use my trade account for electric underfloor heating?

Yes. Trade prices apply across the site, including electric underfloor heating mats, cable and thermostats, and plumbing press fittings and tools.

Who do I contact about my trade account?

Email sales@maxheatufh.com, Monday to Friday 9am to 5pm. We reply within 24 hours on working days.

MaxHeatUFH ProLoop

Design it in MaxHeatUFH ProLoop

Add your rooms, choose screed, overlay, joisted or electric, and get a free quick design and full kit list with prices.